McDonald’s chicken strips mark first permanent menu addition in 4 years; Jersey Mike’s hires Charlie Morrison as CEO; How c-stores can pull loyalty from QSRs
Restaurants are employing more self-service options to boost satisfaction, improve response times & lower costs. Explore the tech CX leaders are using to create a better customer journey in
this Trendline.
The ailing brand, which closed 7 of its 22 stores, may lean on its fast casual spinoff to weather the rising costs and waning consumer confidence hurting casual restaurants.
The chain needs a menu win — and a leg up on fast-growing chicken competitors — after last year’s value and LTO successes were offset by an E. Coli outbreak.
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